Sponsorship News

BoyleSports extends partnership with PDC’s Grand Slam of Darts

Growing its presence within UK sports, BoyleSports has announced it will continue as title sponsor of the PDC’s ‘Grand Slam of Darts’ tournament.  It comes as the competition is set for its November showcase at Wolverhampton’s Civic Hall (14-22 November),...

UFC enhances athlete recovery with Hyperice partnership

The UFC has agreed a new partnership with recovery and performance technology brand Hyperice in which the company’s products will be featured within the MMA organisations Las Vegas and Shanghai performance institutes. As a result of the deal, Hyperice will...

22BET becomes PSG’s first African betting partner

Paris Saint-Germain has named 22BET as its first Official African Betting Partner after the two signed a new sponsorship agreement. Under the terms of the agreement, 2BET will benefit from the implementation of Digital Overlay technology at the Parc des...

Aston Villa seals double deal with LT and Skilling partnerships

Aston Villa has announced two new partners to its commercial portfolio with gambling company LT and CFD trading platform Skilling striking deals with the club for the 2020/21 campaign. As a result of the agreements, LT has become Aston Villa’s...

Plus500 extends naming rights deal with Brumbies until 2021

Online CFD trading platform Plus500 has extended its naming rights partnership with Australian Super Rugby club Brumbies until the end of 2021. As a result of the deal, the club will remain as Plus500 Brumbies for the 2021 Super Rugby...

Las Vegas Raiders and BetMGM announce betting partnership

BetMGM has been named as the Las Vegas Raiders’ official sports betting partner as American sportsbooks continue to strike agreements during the NFL regular season. As part of the agreement, BetMGM will provide educational information of the sportsbooks app to...