TOCA Football investors raise $40m in Series E funding

Football experiences and entertainment company TOCA Football has raised $40 million in its Series E funding round.

Leading the round are current investors WestRiver Group, RNS TOCA Partners, and D2 Futbol Investors, which are joined by a group of new investors including Jared Smith, Co-Founder and former COO of Experience Management company Qualtrics.

“We are on pace to quadruple our revenue over the next 12 months and closing our Series E is another significant step in support of the company’s growth,” said Yoshi Maruyama, TOCA CEO.

“With plans to nearly double our footprint of TOCA sport centres this year and the opening of our first TOCA Social, we look forward to delivering our unique soccer experiences to more people in more places across the globe.”

The latest round of funding brings the firm’s total capital raised to $105 million, with TOCA currently 14 sport venues featuring its proprietary training technologies, having outlined plans to open 12 new centres over the course of the next 12 months.

In addition, the company will launch TOCA Social – the first gamified soccer-themed entertainment and dining venue – at the O2 in London at the end of July 2021. 

“It is exciting to see how TOCA is transforming the intersection of sports and entertainment and bringing innovative experiences to new communities,” noted TOCA Co-Chairman, Erik Anderson, Founder and CEO of WRG and former Executive Chairman of Topgolf International.

“This innovation advances our mission of making soccer a more inclusive and accessible game.”

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