IMG extends broadcasting deal for Giro d’Italia
Media agency IMG has extended its broadcasting rights agreement with the Giro d’Italia cycling tournament for a further five years.
The Giro is one cycling’s three...
Serie A postpones domestic rights bid amid private investment delays
Lega Serie A has pushed back the vote to award the domestic broadcast rights to the Italian top flight for the 2021/22 to 2023/34...
Atlético Madrid and AS Roma enhance Asian market status via AYX...
LaLiga’s Atlético Madrid and Serie A’s AS Roma’s presence in the Asian sports market has been enhanced via an agreement with betting operator AYX.
The...
DAZN edges out Sky in Serie A media rights contest
DAZN has moved a step ahead of Sky in the bidding contest for the domestic broadcasting rights to Italy’s top-flight Serie A.
According to Reuters,...
AC Milan unveils ‘state-of-the-art’ in-house production hub
AC Milan has launched its own in-house media hub to centralise the creation, production and distribution of all of the Serie A club’s audiovisual...
SBC Digital Italy set to address betting and gaming industry’s biggest...
The SBC Digital Italy conference and exhibition is set to see 25 of the country’s most influential betting and gaming industry executives tackle a...
DAZN and Sky knock Amazon out of Serie A bidding contest
The bidding contest for the domestic rights to Italy’s Serie A has been narrowed down, as US multinational firm Amazon has been eliminated from...
Fonbet secures regional partnership with AC Milan
Russian sports betting operator Fonbet has become the official partner of Serie A club AC Milan in the CIS and Russia region.
The company will...
AC Milan signs regional sponsorship agreement with Jeeny
Serie A club AC Milan has signed a multi-year regional sponsorship agreement with ride-hailing app Jeeny.
Under the terms of the agreement, Jeeny will become...
Paolo Dal Pino re-elected for Lega Serie A presidency
Italian entrepreneur Paolo Dal Pino has been re-elected as President of Lega Serie A for another term.
According to news outlet Ansa, the vote went...