FA hires first female Chairwoman in 157-year history

The Football Association (FA) has appointed Debbie Hewitt MBE as its first female Chair in the governing body’s 157-year history. Following a unanimous choice of...

Norwich City shirt sponsor apologises for inappropriate marketing promotions

Norwich City has apologised to supporters who criticised the Premier League club for partnering with Asian betting operator BK8 Sports which promoted adult content...

Piing: Bringing mass fan engagement into the post-pandemic era

As the COVID-19 pandemic forced fans out of the stadiums and matches behind closed doors, professional sports organisations were forced to look for innovative...

Middlesbrough prolongs Kindred Group commercial alliance

EFL Championship club Middlesbrough FC has extended its principal partnership with online gambling operator Kindred Group for the next three seasons. As part of the...

Manchester United gives supporters an ‘enhanced voice’ in new fan share...

Premier League giant Manchester United is seeking to address concerns relating to the club’s ownership by establishing a Fan Advisory Board and Fan Share...

BT Sport retains Ligue 1 UK and Irish broadcast rights

BT Sport has extended its agreement to serve as the exclusive broadcaster of the French Ligue 1 in the UK and Ireland until 2024. The...

Norwich City lauds ‘valuable’ role of betting industry in BK8 Sports...

Norwich City has unveiled online betting and gaming brand BK8 Sports as the newly promoted Premier League side’s principal partner for the 2021/22 season. Through...

BoyleSports signs Natalie Sawyer ahead of Euro 2020

Sports presenter Natalie Sawyer has joined Irish bookmaker BoyleSports as a brand ambassador ahead of this summer’s 2020 UEFA European Championships. In her new role,...

Santander expands rugby commitment with Lions partnership

The British and Irish Lions have named Santander International as one of its official partners, ahead of the upcoming tour against South Africa. Santander is...

Ligue 1 to reduce clubs from 2023/24 with broadcast strategy still...

The French Ligue 1 will reduce the number of teams competing in the country’s top division from 20 to 18 clubs from the 2023/24...