Atlético Madrid and AS Roma enhance Asian market status via AYX...

LaLiga’s Atlético Madrid and Serie A’s AS Roma’s presence in the Asian sports market has been enhanced via an agreement with betting operator AYX. The...

Real Betis grows JBO sports betting partnership

La Liga club Real Betis Balompié has extended its partnership with Just Bet Online (JBO) as part of the Asian sportsbook operator’s wider branding...

Atlético Madrid enlists Sportfive to tackle new markets

La Liga club Atlético de Madrid has appointed the Sportfive agency to boost its presence in the Chinese and North American markets. The firm will...

La Liga makes second tier SmartBank free to air in UK...

The La Liga SmartBank can now be streamed for free in the UK and Ireland via the LiveScore app, after the global sports results...

DAZN and Movistar team up for enhanced motorsport offering in Spain

Digital media firm DAZN has agreed to sublicense the rights to the MotoGP racing series to Telefónica-owned Movistar+ for the 2021 season. DAZN's over-the-top (OTT)...

Real Madrid inks betting agreement with Fonbet

Real Madrid has penned a ‘royal’ agreement with Russian bookmaker Fonbet that runs through the 2022/23 campaign. The sponsorship will involve an array of ‘unique...

FIFA rebuffs Atlético Madrid’s appeal against Trippier ban

Atlético Madrid’s appeal against a ban on Kieran Trippier has been rejected by FIFA. At the beginning of the year, the FA announced that Trippier’s...

FA appeal to extend Kieran Trippier betting ban is denied

Atlético Madrid and England defender Kieran Tripper’s betting ban is due to end on 28 February after an unsuccessful appeal by the Football Association (FA). Trippier...

China Mobile grows La Liga presence with media rights deal

Telecommunications company China Mobile has agreed a non-exclusive media rights deal with La Liga which runs until 2022/23. Under the terms of the contract, China...

‘Lump on’: The messages that saw Kieran Trippier hit with ten...

It has been revealed that Kieran Trippier told friends ‘it’s happening’ and encouraged them to ‘lump on’ shortly before the full-back joined Atletico Madrid...