FC Barcelona and Spotify agree unique Rolling Stones El Clásico activation
As part of the club’s partnership with Spotify, FC Barcelona has confirmed a special shirt for the upcoming El Clásico on 28 October.
The jersey...
FC Porto extends New Balance kit supplier deal
New Balance (NB) has revealed that it has extended its kit-supplying partnership with FC Porto.Coming off the back of several expired high-profile deals like...
FC Barcelona could face legal trouble as bribery investigations intensify
In a bombshell development for Spanish football, FC Barcelona is being investigated by authorities over allegations of bribery connected to the former VP of...
La Liga signs sponsorship deal with Visit Saudi for football-fueled tourism
Spain’s La Liga has entered a commercial partnership deal with Saudi Arabia to amplify the country’s exposure among football fans through the Visit Saudi...
Verizon extends sponsorship deal with LaLiga North America
Verizon and Spain’s LaLiga have extended their partnership as the football league looks to further expand its presence in North America.
Under the renewal of...
FC Barcelona and PRIME Hydration sign multi-year deal
FC Barcelona has signed PRIME as the club’s Official Hydration Partner for the next three seasons.
Starting this month, the deal secures PRIME additional visibility...
Fanatics moves ‘extensive’ US sports retail business to Europe with LaLiga...
Sports merchandise retailer Fanatics has signed a new manufacturing and distribution deal with Spain’s LaLiga.
Under the agreement, a new official online LaLiga store will...
Villarreal CF and Joma expansion focuses on sustainability
LaLiga team Villarreal CF has extended its brand deal with Joma for the next four seasons - a continuation of a partnership that started...
RCD Espanyol chooses Stage Front as stadium naming rights partner
RCD Espanyol has secured a new title partnership with Stage Front for the naming rights of its stadium in the outskirts of Barcelona.
Stage Front...
LaLiga launches Digital Virgo collaboration for more ‘accessible’ football
Spanish top-tier football league LaLiga has signed a new contract with Digital Virgo to launch the competition’s latest fan engagement platform - LaLiga Xtra.
According...