Foxtel provides ‘more footage than ever’ in F1 extension deal
Formula One has renewed its media rights deal with the Foxtel Group which will broadcast every practice, qualifying session and race live in Australia...
Sky Sports provides over 150 Rugby fixtures a year in Sanzaar...
Sanzaar, the body which oversees the Super Rugby and The Rugby Championship competitions, has partnered with Sky Sports which will broadcast a ‘wealth’ of...
Cricket Australia extends ‘supportive’ Toyota partnership
Cricket Australia has announced a four-year extension of its partnership with Toyota Australia that will include all areas of the game across the country.
The...
Rugby Australia introduces ‘Smart Rugby Balls’ with Sportable
Rugby Australia has partnered with UK-based media company Sportable which will bring innovative ball-tracking technology to the sport.
In a bid to bring fans closer...
Two NRL clubs remove betting ads in ‘Reclaim the Game’ initiative
The Canterbury-Bankstown Bulldogs and South Sydney Rabbitohs have joined the New South Wales government’s ‘Reclaim the Game’ initiative, in a bid to distance themselves...
Kennedy becomes new face of AFL scoreboard in timekeeping partnership
The Australian Football League (AFL) has announced Kennedy as the official timekeeper of the league ahead of the 2022 Toyota AFL Premiership Season.
The collaboration...
Melbourne Storm diversifies partnerships with Cointree
National Rugby League (NRL) team Melbourne Storm has announced a new three-year partnership with cryptocurrency exchange platform, Cointree.
The collaboration, said to be of a...
Tennis Australia extends ‘compelling’ ESPN coverage
Tennis Australia and ESPN International have expanded their broadcast partnership of the Australian Open across Latin America, Brazil and the Caribbean.
For a further 10...
Australian Open limits numbers following rise in COVID hospitalisations
The Victorian State Government has announced that the COVIDSafe Event Plan for the 2022 Australian Open is to be amended to ensure the health...
Australian Open enters the metaverse for elevated digital fan engagement
The Australian Open (AO) has entered into the metaverse by linking AO Art Ball Non Fungible Tokens (NFTs) to live match data, in a...