FanDuel renews Sportradar partnership to strengthen in-play offering

US-focused sports betting operator FanDuel has renewed its contract with Sportradar, maintaining the Swiss company’s status as the data and odds supplier for the...

DraftKings becomes Boston Red Sox DFS provider

The Boston Red Sox have partnered with DraftKings in a deal which makes the betting operator the official daily fantasy sports (DFS) provider of...

Pittsburgh Pirates ink BetMGM marketing collaboration

Major League Baseball (MLB) franchise the Pittsburgh Pirates have joined forces with sports betting and digital gaming operator BetMGM. The terms of the partnership include...

Mastercard and MLB extend link ahead of All-Star Game

Mastercard has pledged its support to Major League Baseball (MLB), extending its sponsorship arrangement - which dates back to 1997 - as the presenting...

DraftKings shapes ‘future of fan engagement’ with MLB

Major League Baseball (MLB) has expanded its existing daily fantasy sports and sports betting alliance with DraftKings, which will include additional promotional rights and...

MLB expands multimedia capabilities with Audacy

Major League Baseball (MLB) has formed a partnership with Audacy, designating the multiplatform audio company the league’s official digital audio and podcast partner. As part...

MLB pens ‘first-of-its-kind’ FTX crypto collaboration

Major League Baseball (MLB) has selected FTX as the official cryptocurrency exchange brand of the league as part of a long-term partnership, marking the...

Sportradar bolsters legal team with McCreary hire

Sportradar has appointed Lynn S. McCreary as the data collection and analytics firm’s new Chief Legal Officer. McCreary, who brings over three decades of experience...

Cincinnati Reds secure WynnBET sponsorship tie-up

WynnBET has announced a new tie-up with Major League Baseball (MLB) franchise the Cincinnati Reds. Previously, WynnBET had secured agreements with the Memphis Grizzlies, Detroit...

Action Network finalises multi-platform MLB tie-up

Sports media company The Action Network has linked up with Major League Baseball (MLB) in a new multi-platform content partnership. As part of the collaboration,...