Kreonke £592m down following Rams move from St Louis

Arsenal FC owner Stan Kroenke has now agreed to pay £592 million to avoid a trial following Los Angeles Rams’ move from St Louis...

Sports engagement with crypto continues as Odell Beckham JR paid in...

Los Angeles Rams wide receiver Odell Beckham Jr (OBJ) has announced that he would receive his NFL salary in Bitcoin through Square’s Cash App. In...

Genius Sports’ NFL deals accounts for ‘unprecedented’ financial growth

Genius Sports has reported growth at an ‘unprecedented level’ as the company continues its significance in the US betting market.  In announcing the financial results...

NFL collaborates with Ticketmaster on NFT entry

The National Football League (NFL), in collaboration with Ticketmaster, has moved to strengthen its fan engagement operations by entering the burgeoning Non-Fungible Token (NFT)...

BetMGM drafts Chris Johnson as brand ambassador state-specific focus

BetMGM has moved to strengthen its ties to the sports industry, specifically American football, whilst also enhancing its marketing in Tennessee and Arizona by...

NFL enters ‘first deal of its kind’ with Aristocrat Gaming

The National Football League (NFL) has announced a multi-year slot machine licensing collaboration with Aristocrat Gaming. This will see the latter gain an ‘exclusive global...

NFL and NCPG use $6.2m grant in responsibility boost

The National Council on Problem Gambling (NCPG) has received the largest grant in the organisation’s nearly 50-year history as part of a ‘transformative’ partnership...

Two Circles covers advertising sales across NFL

Two Circles has expanded its partnership with the National Football League (NFL) to cover international advertising sales across NFL-owned digital platforms. The two-year collaboration sees...

Three German cities looking to stage NFL games

The National Football League has confirmed that three cities are currently undergoing discussions in hosting regular-season games in Germany. The organisation is looking to find...

Cincinnati Bengals launches free-to-play games in Low6 partnership

The Cincinnati Bengals have launched two free-to-play games; Bengals Picks and Ultimate Bengals via a partnership with sports gamification company Low6. The NFL team is...